Bulgari’s latest “Unexpected Wonders” campaign is a call to appreciate the littlest things
Bulgari’s 2022 brand name marketing campaign, “Unexpected Wonders,” is a bit of a misnomer mainly because everything you can count on from the manufacturer is really nothing at all less than wondrous. The jewellery Maison, nevertheless, understands how just to impress and press the boundaries, even when it’s reminding us to absolutely appreciate the smallest, simplest items.
Shot in the at any time-inspiring Rome by Dan Jackson and Chris Colls — two of fashion’s greatest photographers regarded for bringing out the several aspects of their subjects — the marketing campaign sees a amazing roster of extraordinary ladies, some of whom have been longtime friends of the manufacturer.
The star-studded checklist consists of Spiderman and Euphoria actress Zendaya, whose sophistication correctly embodies Bulgari’s gorgeous Superior Jewellery pieces. Now a world phenomenon, BLACKPINK’s rapper Lalisa (aka Lisa) stands out with her distinct great fashion, personified listed here by B.Zero1’s equally edgy earrings and necklaces, as effectively as the Divas’ Dream collection’s classy pendants.
Then there’s Priyanka Chopra Jonas, whose self-confidence and vivacity is excellent for each the brand’s Superior Jewellery and Serpenti collections.
Just one of the most significant highlights of the “Unexpected Wonders” marketing campaign, nevertheless, is Anne Hathaway. The Academy Award-profitable actress is the most current to be part of Bulgari’s significant-profile lineup of gifted muses, and is lensed wearing not only the Substantial Jewelry creations like a luxurious matching emerald and diamond choker, but also watches and jewelry from the Serpenti and Divas’ Desire selection — a reflection of her versatily, grace, and tenacity.
The WeCrashed and The Devil Wears Prada actress also joins Zendaya in Bulgari’s most up-to-date movie. Directed by Academy Award winner Paolo Sorrentino, the inspiring film carries on the brand’s connect with to respect wonders both equally massive and compact, and sees the legendary actresses investigate Rome and all its natural beauty, sporting — of class — Bulgari’s wondrous jewels as they dance underneath a magical rain of flowers within a grandiose palazzo. Enjoy the motion picture underneath.
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